Hillwood: It All Starts Somewhere™

02/22/2023
2:22PM

HILLWOOD is a brand that sits at the intersection of sports performance and style while focusing on how sports culture has changed and evolved over the years. We are developing a new segment in the marketplace between style and the traditional outdated sporting goods experience.

Our Heritage

Emerging from the humble beginnings of 356 Hillwood Drive the childhood home of our founder Frankie Walker Jr. and for NBA superstar LeBron James Hillwood represents more than a brand— it narrates the evolution of sport from backyard play to global spectacles. This address isn’t just a place it's a crucible where dreams are forged and resilience is tested embodying the spirit of neighborhood superstars that paved the way for future generations of storytelling.

Our Vision

Hillwood is dedicated to capturing the raw exhilarating euphoria of those first backyard encounters—the essence of grassroots sports where every athlete begins. Our mission bridges the gap between traditional sporting goods and contemporary lifestyle crafting a new marketplace segment that merges style with the rugged spirit of competition. We celebrate the journey from neighborhood fields to grand arenas honoring every athlete’s pursuit of their foundational passions.

Off-White c/o Virgil Abloh™ embarks on a new narrative where free thinking inspires a pioneering format for the future, where the age of imagination is the product of reality.

Inspired by Virgil’s vision and approach to his art, Off-White™ nourishes a collective of creative minds that represent the best in their category and have a strong and personal connection with Virgil. Ibrahim’s relationship with Virgil and Off-White™, born and nurtured through Instagram DMs, blossomed both personally and professionally over the last 3 years creating a strong bond based on mutual respect and shared values.

“Making a successful luxury brand in nine years is genius. It’s a feat that I admire and hope to continue building upon with a rich legacy. He revolutionised streetwear and luxury that crosses generations and decades. He showed the world that the underrepresented, the underdogs and Black people, in particular, have brilliant minds and can push and compete equally in the establishment. He inspired hope and brought about change.” - Ibrahim Kamara, Art&Image Director Off-White™